- Unique value auction is mainly applies to?
a. New products
b. Second hand products
c. Engineering products
d. None of the above
Answer: (b) Second hand products
2. Paisa pay is facilitated in
a. eBay.co.in
b. amazon.com
c. flipkart.com
d. none of the above
Answer: (a) eBay.co.in
3. Which of the following is a useful security mechanism when considering business strategy and IT?
a. encryption
b. decryption
c. firewall
d. all the above
Answer: (d) all the above
4. Which of the following is not related to security mechanism
a. encryption
b. decryption
c. e‐cash
d. all the above
Answer: (c) e‐cash
5. A product or service that customers have come to expect from an industry, which must be offered by new entrants if they wish to compete and survive, is known as a(n)?
a. Switching costs
b. Loyalty programs
c. Entry barriers
d. Affiliate programs
Answer: (c) Entry barriers
6. Which of the following statements accurately reflect the impact of technology?
a. Technology has caused buyer power to increase
b. Technology has lessened the entry barriers for many industries
c. Technology has increased the threat of substitute products and services
d. all of the above
Answer: (d) all of the above
7. A business cannot be all things to all people. Instead, a business must:
a. Identify target customers
b. Identify the value of products/services as perceived by customers
c. all of the above
d. None of the above
Answer: (c) all of the above
8. How the transactions occur in e‐commerce?
a. Using e‐medias
b. Using computers only
c. Using mobile phones only
d. None of the above
Answer: (a) Using e‐medias
9. Which type of products is lesser purchased using ecommerce?
a. automobiles
b. books
c. software’s
d. none
Answer: (a) automobiles
10. A business competing in a commodity like environment must focus on which of the following?
a. Price
b. Ease / speed of delivery
c. Ease of ordering
d. all of the above
Answer: (d) all of the above
11. Which of the following refers to creating products tailored to individual customers?
a. customization
b. aggregation
c. Direct materials
d. Reverse auction
Answer: (a) customization
12. Materials used in the normal operation of a business but not related to primary business operations are called what?
a. Supplies
b. Direct materials
c. Indirect materials
d. Daily stuff
Answer: (c) Indirect materials
13. Amazon.com is well‐known for which e‐commerce marketing technique?
a. Banner ads
b. Pop‐up ads
c. Affiliate programs
d. Viral marketing
Answer: (c) Affiliate programs
14. What is the name given to an interactive business providing a centralized market where many buyers and suppliers can come together for e‐commerce or commerce‐related activities?
a. Direct marketplace
b. B2B
c. B2C
d. Electronic marketplace
Answer: (d) Electronic marketplace
15. Which form of e‐marketplace brings together buyers and sellers from multiple industries, often for MRO materials?
a. horizontal
b. Vertical
c. Integrated
d. Inclined
Answer: (a) horizontal
16. Which form of e‐marketplace brings together buyers and sellers from the same industry?
a. horizontal
b. Vertical
c. Integrated
d. Inclined
Answer: (b) Vertical
17. Which type of add appears on a web page?
a. pop‐under ad
b. Pop‐up ad
c. Banner ad
d. Discount ad
Answer: (c) Banner ad
18. What type of ad appears on top of a web page?
a. pop‐under ad
b. pop‐up ad
c. banner ad
d. discount ad
Answer: (b) pop‐up ad
19. What type of ad appears under a web page?
a. pop‐under ad
b. pop‐up ad
c. banner ad
d. discount ad
Answer: (a) . pop‐under ad
20. Which, if any, of the following types of ads are people most willing to tolerate?
a. pop‐under ad
b. pop‐up ad
c. banner ad
d. none of the above
Answer: (d) none of the above
21. Which of the following is an Internet‐based company that makes it easy for one person to pay another over the Internet?
a. electronic check
b. electronic bill presentment and payment
c. conversion rates
d. financial cybermedia
Answer: (d) financial cybermedia
22. Which of the following is a method of transferring money from one person’s account to another?
a. electronic check
b. credit card
c. e‐transfer
d. none of the above
Answer: (a) electronic check
23. An electronic check is one form of what?
a. e‐commerce
b. online banking
c. e‐cash
d. check
Answer: (b) online banking
24. If you need to transfer money to another person via the internet, which of the following methods could you use?
a. financial cybermedia
b. electronic check
c. electronic bill presentment and payment
d. all of the above
Answer: (d) all of the above
25. Which of the following permits the transmission of a bill, along with payment of that bill, to be conducted over the Internet?
a. financial cybermedia
b. electronic check
c. electronic bill presentment and payment
d. all of the above
Answer: (c) electronic bill presentment and payment
26. A combination of software and information designed to provide security and information for payment is called a what?
a. digital wallet
b. pop up ad
c. shopping cart
d. encryption
Answer: (a) digital wallet
27. What is the name for direct computer‐to‐computer transfer of transaction information contained in standard business documents?
a. internet commerce
b. e‐commerce
c. transaction information transfer
d. electronic data interchange
Answer: (d) electronic data interchange
28. Which of the following is used in B2B to pay for purchases?
a. e‐commerce
b. financial electronic data interchange
c. electronic data exchange
d. electronic checks
Answer: (b) financial electronic data interchange
29. Public key encryption uses multiple keys. One key is used to encrypt data, while another is used to decrypt data. The key used to encrypt data is called the _ key, while the key used to decrypt data is called the _ key.
a. encryption, decryption
b. private, public
c. encryption, public
d. public, private
Answer: (d) public, private
30. Secure Sockets Layers does which of the following?
a. creates a secure, private connection to a web server
b. encrypts information
c. sends information over the internet
d. all of the above
Answer: (d) all of the above